About the Premix King

There are no marketing or business degrees at the Premix King, just a hunger and passion for success.

Known for "the party starts at our door" attitiude, Premix King is a young, dynamic results orientated company with a positive attitude toward independent liquor retailing.

Premix King's "think outside the square"
approach to liquor retailing armed with a memorable and powerful advertising campaign and an unmatched shopping experience has resulted in a significant and growing market presence.

Premix King is now regarded as the destination for premix drinks in regional Victoria and is fast becoming one of Victoria's most recognisable brands!

All this in five short years.





Passion, commitment, innovation, flexibility
and ultimately success are the foundations on which the culture of Premix King is based.

This strong comitment to product innovation, repeat custom and meeting the ever changing demands of today's consumers sees Premix King set the benchmark for others to follow.

The Premix King,

More than just a bottleshop
 

Copyright © 2006 The Premix King.  Developed by BWC Web Solutions